Driving Growth Through Design, Strategy
& Leadership
Driving Growth Through Design, Strategy & Leadership
Driving Growth Through Design, Strategy
& Leadership
Driving Growth Through Design, Strategy
& Leadership
13+ years across branding, digital products, and e-commerce. Founder mindset. Systems thinker. Business-driven execution.
Building scalable brands and design systems that drive measurable growth.
13+ years across branding, digital products, and e-commerce. Founder mindset. Systems thinker. Business-driven execution.
13+ years across branding, digital products, and e-commerce. Founder mindset. Systems thinker. Business-driven execution.
Case Studies: Impact Through Design
Bratiska — Scaling a Local Brand Through E-commerce Redesign
Role: Co-Founder & Brand Lead
Scope: Brand strategy, UX direction, website redesign
I led a full redesign of our e-commerce platform to improve UX, clarify brand storytelling, and scale for B2B and international growth.
Highlights:
- 166% YoY revenue growth to 200k EUR / year, with another 150k / year from B2B collaborations
- Improved conversion & mobile experience
- Scalable system for product drops and collaborations
- Upsell by new products (frames for prints) - now makes 25% of prints revenue
IMPACT: Stronger brand perception, increased sales, and business-ready digital presence.
- Company size (annual revenue): 350k EUR
NeoVize – Eye Clinic Rebranding
Role: Lead Designer & Brand Strategist
- Won invited competition to rebrand leading eye-surgery provider in CZ & SK
- Designed a human-centric logo and visual identity emphasizing professionalism and empathy
- Applied branding across clinic communication, signage, and marketing materials
- Company size (annual revenue): 15,6 MIL EUR
Rukahore – Music & Merchandise
E-commerce Rebrand
Role: Lead Designer & Creative Director
- Redesigned brand identity for one of the largest music e-commerce & merchandise platforms in CEE
- Developed a flexible visual system (giant arrow / R symbol) used across product, merch, UI, and events
- Built a brand identity that could scale across multiple audiences, sub-brands and mediums
- Company size (annual revenue): 3,7 MIL EUR
Grape Festival – 7 Years of Branding
Role: Designer & Creative Lead
- Built visual identity from scratch, helping the festival grow to beloved sold-out venue with 150k+ attendees over 7 years
- Created annual evolving themes to stay contemporary, engaging, and culturally relevant
- Award-winning approach with European recognition (ADCE, Silver Nail Award)
- IMPACT: Branding made business sold-out
- Company size (annual revenue): 3,9 MIL EUR
If you’re looking for someone who can think like a designer, act like an entrepreneur, and deliver like a growth strategist, let’s talk.
Contact:
mail@pavolbartos.com
Contact:
mail@pavolbartos.com
Social networks:
Instagram:
@pavol_bartos
LinkedIn:
Pavol Bartoš
Facebook:
Pavol Bartoš
Social networks:
Instagram:
@palko.palko
LinkedIn:
Pavol Bartoš
Facebook:
Pavol Bartoš
Check also:
www.bratiska.sk
www.bless.studio
Billing:
Bratiska, s.r.o., Klemensova 17, 811 09, Bratislava, Slovakia
REG: 48077844, VAT: SK2120035544
© PAVOL BARTOS 2026